How, you ask? Have faith in your dream!
I just saw the movie “Salmon Fishing in the Yemen” and it all comes down to one theme – have faith in your dream. In summary, Fred Jones (Ewan McGregor), is a fisheries expert and academic who works for the British government. When he’s approached by Harriet Chetwode-Talbot (Emily Blunt) with a plan to introduce salmon into the waterways of Yemen for the purpose of sport fishing, he laughs off the scheme, claiming it impossible.
When you fish you have to wait a long time to catch anything, don’t you? It could take 100s of hours before you feel that magical tug on your line. But you do it anyway. You may go to enjoy nature (its beautiful scenery and the sounds of water flowing) and the stillness it creates in you (no phones ringing, no email and no noises of a busy city).
It’s a lot like being a business owner. You believe in your idea but like fishing it may take a long time to reach success (as you’ve defined it). You persevere anyway. And you have patience. I wrote about this in an earlier post about one of the ways you know an entrepreneur. Entrepreneurship means that you see complications as mysteries to be solved no matter how long it takes.
I was re-reading one of Tad Hargrave’s posts recently. It’s on Slow Marketing. In it he describes how marketing (or building your business) is like having a cup of tea. One sips tea. One doesn’t gulp it like one does coffee.
So have faith. Believe in your dream. Persevere. Be patient and wait. Success will come.
Tell us about one time when you believed in your dream – when others around you were saying “Give it up”.